According to data obtained by Rosenblatt Securities analyst Jun Zhang, Apple sold around 9 million iPhone XR units in the phone’s opening weekend.
Those are some stellar numbers but ones that fall short of said analyst’ prediction of 10 million units.
Because of this Zhang has trimmed his estimates for the production of the new iPhones in November and December from 90 million units to 88 million.
Despite the slightly underwhelming sales figures (according to Zhang’s sources), the analyst still expects Apple to have a record breaking holiday quarter. He forecasts better than $91 billion in revenue thanks to the new iPhone’s higher average selling price and the expected new iPad Pro and Macbook models, which Apple will unveil on October 30.